Molekule appoints first Chief Design Officer, As It Carries on to Innovate on the Intersection of Science and Design

SAN FRANCISCO, Jan. 12, 2021 /PRNewswire/ — Molekule, the chief in reinventing air purification, these days introduced that Peter Riering-Czekalla will be the company’s very first Main Design Officer (CDO). The creation of the C-suite placement alerts the importance of human centered style when disrupting a stagnant sector, and underscores the requirement that new scientific enhancements be designed with the mentality that they have to not only generate slicing edge innovation, but deliver it effortlessly into people’s life.

As CDO, Riering-Czekalla’s responsibilities include things like oversight of Molekule’s merchandise structure, digital products and services, person experience, and model encounter.

“The mix of design meets science has been central for Molekule due to the fact the commence,” said Jaya Rao, CEO & Co-Founder. “Design was 1 of our vital pillars from working day a single, as we realized air purifiers were being usually tricky to use, conveniently breakable, and in many cases, plastic containers that men and women left in the corners of rooms to be neglected. Our strategy has often been distinctive- to provide video game switching know-how to people’s fingertips in a formfactor that men and women want to have in their life. This is beyond just style, it is about developing goods that integrate science, innovation, hardware, and application, into products that folks essentially want to use.”

Riering-Czekalla joined Molekule as the company’s very first hire in 2015. Serving as the Vice President of Solution and Style and design, he was accountable for Molekule Air’s legendary form and practical experience, bringing PECO technology in a more compact kind issue to Air Mini and Air Mini+, launching the company’s initially health-related product, Air Professional RX, bringing a hybrid of shopper and professional products to daily life in Air Pro a product or service that is engineered for the wants of business but intended fantastically sufficient for one’s household, and constructing out the company’s automobile-filter refill product. He has also led the Molekule User Encounter workforce, sustainable packaging technique, promoting and brand endeavours.

“If you only imagine about technological innovation for the sake of engineering, you will miss out on the consumer,” Riering-Czekalla mentioned. “Technology and science requirements to be developed for uncomplicated adoption by people. And I also feel that purchaser tech merchandise can and should really be stunning – not concealed away but proudly showcased.”

Riering-Czekalla’s vision and designs proceed to generate disruption in the air purification industry. The established sector was constructed all over sq. and box-formed air purifiers, lacking innovation, structure enchantment, and investment or considered all around the consumer encounter. Riering-Czekalla drove Molekule’s product layout philosophy by upending legacy wondering in the area with a clean technique to what an air purification device should really be and how people today ought to use it.

As a portion of that vision, Riering-Czekalla was incredibly intentional with Molekule’s packaging, setting up one-use, minimal-glue, interlocking packaging for goods from the get started, believing that packaging provides an encounter. From the box and the reusable bag the product will come in, to the cable protect, Molekule’s packaging is all very intentional.

Born and elevated in Germany, Riering-Czekalla discovered design at one particular of the best German layout universities ahead of beginning his tenure at IDEO for virtually a decade. At IDEO, he labored with key manufacturers including Samsung, LG, Nike, Levi’s, Bacardi, Campbell’s, Microsoft, EA Sports activities, and Initially Republic Financial institution. He also made the Nextbit Robin smartphone worked on the upcoming of arms-cost-free interaction for Microsoft made the initial line of touch-display screen laptops for Acer created the high-net-worth VIP electronic service experience for Very first Republic Bank.

About Molekule

Molekule is on a mission to give clean up indoor air to every person, everywhere you go. Centered on 25 several years of analysis and development, the company’s patented photo electrochemical oxidation (PECO) technological innovation destroys the widest selection of pollutants, like VOCs, mold, bacteria, viruses, and allergens, when in contrast to standard filters. Molekule’s selection of air purification methods have been reviewed and validated by third-party laboratories, as very well as continuous interior tests, and its health-related-grade product or service has been granted healthcare gadget clearance by the Fda. Today, Molekule is obtainable at Greatest Buy, Apple and on Amazon. It is also sold internationally in India, Japan, South Korea, and Canada. For far more facts, check out https://molekule.com.

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Resource Molekule Inc